Sithethe iminyaka embalwa malunga nezicwangciso ezinokubakho zika-Apple zokuntywila kanye ekudalweni komxholo. Okwangoku sele ewathathile amanyathelo okuqala ngokubonisa iPlanethi yeeNkqubo, inkqubo esele igqibile ukurekhoda kwaye iya kufumaneka kungekudala kuphela kubabhalisi boMculo weApple. Inkqubo yeCarpool Karaoke nayo iza kufika kamsinya kweli qonga, kwifomathi emfutshane kuneyantlandlolo. Kodwa kubonakala ngathi ayizukuphela kwabo abaza kubonakala kwiApple Music, ubuncinci njengoko sinokuthi sithathe isigqibo ngokusayina kwenkampani, umphathi wangaphambili weYouTube, ekunye namanye amarhe, yenzelwe ukukhuthaza ukwenziwa komxholo wakho.
Ngokwiphephandaba i-The Information, ukusayinwa okutsha, uShiva Rajaraman, uza kunika ingxelo ku-Eddy Que, usekela-mongameli omkhulu ka-Apple weSoftware neeNkonzo. Njengoko sinokufunda kwiprofayile yakhe ye-LinkedIn, uShiva usebenze iminyaka esi-8 kwi-YouTube, ukuze kamva abe yinxalenye yeSpotify kule minyaka mibini idlulileyo. Apha Uya kujongana nesicwangciso-buchule sokumamela kunye nenkampani.
UShiva wayeyinxalenye ebalulekileyo yesivumelwano esifikelwe yiYouTube kunye neDisney yokugqibela ukubonelela ngomxholo wayo ngenkqubo yobhaliso. Uthathe inxaxheba kwimisebenzi efanayo kwiSpotify, kubandakanya ukusasaza iilayisensi ezivela kwiDisney, iWarner Time kunye neNBC, kunye nokufezekiswa kwentsebenziswano eyahlukeneyo kunye nokusetyenziswa okunje ngeDisco. Uye wasebenzisana ngokukuko ekudalweni kwecandelo le-Spotify podcast.
UShiva uzophatha icandelo le-audiovisual ye-Apple Music, icandelo, njengoko benditshilo ekuqaleni kweli nqaku, sele liqhubeka, kodwa Kubonakala ngathi okwangoku abanayo ikhosi echazwe kakuhle kule ndima.
