NgoMvulo wokugqibela, u-CEO we-Apple uTim Cook uthethe kwiZiko loLwazi lwaBucala be-Elektroniki 2015 (EPIC) malunga nokubaluleka kokukhusela ubumfihlo bedatha ngoku, esithi ukubethela idatha kubuthathaka kubenzakalisa abasebenzisi bedatha. Ezi nkcazo zeza ngenxa yokusetyenziswa komthetho obekwe ngu United States Isebe lezoBulungisa ukuthanda ukwenziwa buthathaka kwe-encryption yedatha ukunika ukufikelela kwiminyango eyahlukeneyo yangasemva apho urhulumente anokufikelela kunxibelelwano lwabucala kunye nolunye ulwazi
"Besisoloko sinentlonelo enzulu ngokunyanzeliswa komthetho kwaye sisebenza kunye norhulumente kwiindawo ezininzi, kodwa kweli nqanaba elithile asivumelani [...] Ukubethela okungenamandla kubeka emngciphekweni ubumfihlo babantu abasebenzisa inkqubo kunye nolwazi. ubuchwepheshe ngendlela echanekileyo, ekugqibeleni bunefuthe elibi kumalungelo ethu kuboniswe kwisiHlomelo sokuQala ukujongela phantsi imigaqo-siseko yelizwe lethu, utshilo u-CEO we-Apple.
Ukongeza ukwabonakalisile ukuba ukhuseleko kunye nemfihlo kufuneka zilungelelaniswe Kwaye kufuneka banikwe ingqalelo elinganayo kunye nokubaluleka okulinganayo, ngokukaTim Cook:
Kuya kufuneka sinikeze zombini ukhuseleko kunye nemfihlo ngokulinganayo. Siyakholelwa ukuba abantu banelungelo elisisiseko labucala. Abantu baseMelika bayayifuna, uMgaqo-siseko uyayixhasa, kwaye ichanekile ngokokuziphatha.
Ubuye wagxeka ukuvela kweenkonzo "zasimahla" ezijongela phantsi nemfihlo ngokuthembisa ungacingi ukuba kukho iindleko zoqoqosho kumsebenzisi kodwa ogqiba ukuhlawula ngokudlulisela idatha yabo kumaqela esithathu ukwenza intengiso eyenzelwe wena abaza kuhlala bebhombu kuyo.
Sicinga ukuba umthengi kufuneka abe nolawulo lweenkcukacha zakhe […] Ezi zinto zibizwa ngokuba ziinkonzo zasimahla zinokutsala amehlo, kodwa andiqondi kufanelekile ukuba ne-imeyile, imbali yabo yokukhangela, kwaye ngoku kunye neefoto zabo kuthathwe kwaye kuthengiswa ezulwini kuyazi ukuba yeyiphi injongo yentengiso. Sikholelwa ngokuqinisekileyo ukuba abathengi ngenye imini bayakufumanisa ukuba isebenza njani le nto.
Inqaku lokugqibela libonakala njenge Impendulo ngqo kwiifoto zikaGoogle, inkonzo yokugcina ifoto, engenamda kwaye ithengiselwe umsebenzisi simahla, esabhengezwa kwiveki ephelileyo kuGoogle I / O.