Ke, ukuze uqinisekise IMac Sesona sixhobo sincinci se-Apple esithengiswayo, xa kuthelekiswa ne-iPhone, i-iPad kunye ne-Apple Watch, akufuneki ukuba ube neNgcaciso kwiNtengiso kunye noqoqosho lweshishini.
Kodwa le nto ikhutshwe kwingxelo entsha yohlalutyo lweentengiso zeentsapho ezahlukeneyo zezixhobo ze-Apple. Okokuqala kuza i-iPhone, ilandelwa yi-iPad, eyesithathu i-Apple Watch, kwaye kwindawo yokugqibela yi-Mac.Uluhlu olunengqiqo, ngaphandle kokumangalisa kulo mba.
I-Consumer Intelligence Research Partners (CIRP) isanda kupapasha uphando malunga nokuthengiswa kwezixhobo ezahlukeneyo ze-Apple, ezihlanganiswe kwiintsapho ezine ezinkulu: ii-smartphones, iipilisi, ii-smartwatches kunye neekhompyutha.
Kwaye njengoko bekulindelekile, i iPhone iphumelele ukusuka esitalatweni, kunye nesabelo semarike esingama-90%. Oko kukuthi, kubo bonke abasebenzisi abanesixhobo se-Apple, i-90% yabo ine-iPhone. Inkohlakalo.
Okwesibini, kukho iPad. I-73% yabathengi be-Apple bane-iPad. Akukho kubi kwaphela. Ayifiki kwinani le-iPhone, kodwa isondele.
Kwaye kwindawo yesithathu, sine Apple Watch. Inesabelo semarike phakathi kwabathengi be-Apple be-58%. Ukuthathela ingqalelo ukuba ukuze sonwabele i-Apple Watch kufuneka sibe ne-iPhone yethu ehambelanayo, ewe okanye ewe, sinokuqinisekisa ukuba "phantse" isiqingatha sabasebenzisi be-iPhone nabo bane-Apple Watch. Amanani amahle, ngokungathandabuzekiyo.
Kwaye kwindawo yesine ibekwe i IMac. I-50% yabasebenzisi abanesixhobo se-Apple bane-Mac. Apha asikwazi ukwenza ubudlelwane obufanayo kunye ne-iPhone, kuba umsebenzisi we-Mac akufuneki abe ne-iPhone (eneneni, ndiyazi isibini sabo, esebenzisa i-Mac. , kwaye ukhetha i-Android…)
Phantse wonke umsebenzisi unezixhobo ezininzi ezahlukeneyo
Olunye ulwazi oluvela kwingxelo olungatsali ngqalelo kukuba uninzi lwabasebenzisi be-Apple banesixhobo esingaphezulu kwesinye esivela kuloo nkampani. Oku kungenxa yokudityaniswa okukhulu kwezixhobo ezahlukeneyo kwi-ecosystem ye-Apple. Inyaniso, uninzi lunezixhobo ezithathu okanye ezine eyahlukileyo.
Ukuba ujonga abathengi be-Apple abanesixhobo esinye se-Apple, ngaphezulu kwesiqingatha bane-iPhone. Kwindawo yesibini iya kuba yi-iPad, kwaye eyesithathu iMac. I-Apple Watch ayibali, ekubeni umsebenzisi kufuneka abe ne-iPhone.