Ukuthunyelwa kwebanga le-Apple's AirPods kanye nebanga le-Beats yehle ngaphezu kwama-30% engxenyeni yesithathu ka-2021Noma kunjalo, inkampani esekwe eCupertino iyaqhubeka nokuhola imakethe yamahedfoni angenantambo, ngokusho kwabafana baseCanalys embikweni wakamuva abawushicilele.
Ngokombiko omusha ovela kwa-Canalys, i-Apple ithumele ama-True Wireless ayizigidi ezingu-17.8, isigaba esihlanganisa ama-AirPods, AirPods Pro kanye nohlu lweBeats, ngekota yokugcina ka-2021. Lezi zinombolo bamele ngaphansi kwama-33.7% esikhathini esifanayo sonyaka odlule, yehle kusukela kumayunithi ayizigidi ezingu-26.8 athunyelwe.
Kodwa-ke, naphezu kokwehla okukhulu kwenani lokuthunyelwa, okungenzeka kube nezici ezimbalwa ezifana nohlu olubanzi lwamamodeli atholakalayo emakethe nokuthi abasebenzisi abaningi bebelindele ukwethulwa kwesizukulwane esisha, i-AirPods 3, inkampani kaTim Cook.Isahamba phambili emakethe, ngesabelo semakethe esingama-24,6%.
Esikhundleni sesibili, kukhona i-Samsung, ehlanganisa amamodeli angenawaya wegatsha le-Harman, ngesabelo semakethe esingu-12%. ngekota yesithathu, inyuke ngo-10,8% uma kuqhathaniswa nesikhathi esifanayo sonyaka odlule.
Ngemuva kwe-Samsung bekunemikhiqizo efana I-Xiaomi, i-boAt ne-Edifier nesabelo sika-6,8%, 3,8% no-3,8% ngokulandelana. Amanye amabhrendi anikezela ngama-headphone angenawaya (True Wireless) abalele ama-49% asele.
Sekukonke, ukuthunyelwa komhlaba wonke kwamadivayisi we-TWS kukhuphuke kancane kuphela phakathi kwe-Q2020 2021 ne-QXNUMX XNUMX. Imakethe yonke irekhodiwe ukuthunyelwa okufika kumayunithi ayizigidi ezingama-72,2 engxenyeni yesithathu ka-2021, okukhuphuke cishe ngo-1,3% unyaka nonyaka kusuka ezimpahleni eziyizigidi ezingama-71,3.
Kusuka e-Canalys balindele yonke imakethe ukubuyela ekukhuleni okujwayelekile ngesikhathi samaholide, nokuthi ama-AriPod aphinde andise isabelo sawo semakethe, ngemva kokwethulwa ngo-Okthoba kwesizukulwane sesithathu se-AirPods, imodeli enomklamo omusha nezici zomsindo.