Izikhathi eziningana sibhale ngokukhathazeka komphakathi komkhiqizo uqobo Apple, eyodwa ukukhathazeka kwezenhlalo okungaba nenhloso yokukhangisa yokuthola ukuthengisa okuningi, yebo, kepha kusesekuzibophezela komkhiqizo uqobo emicimbini ethile yezenhlalo ngokwesibonelo isibopho semvelo sokuthi uhlobo lwe-apula belulwela kakhulu eminyakeni yamuva.
Abagcini ngokukhathazeka ngemvelo, babuye basebenzisane nezinhlangano ezisiza iziguli ze-HIV ngokwesibonelo, futhi babambe iqhaza embukisweni wokugcina wokuziqhenya kobungqingili eSan Francisco (United States). Umcimbi lapho ngisho noTim Cook ngokwakhe wabamba iqhaza nokuthi i-Apple ifuna ukuqoqa ividiyo enhle ngaphansi kwesihloko esithi Pride.
Umhlangano wosuku lokuziqhenya kwezitabane ubanjwe okokugcina Juni 29, 2014 emigwaqweni yaseSan Francisco, futhi u-Apple uthathe leli thuba 'ukugubha ukuzibophezela okuqinile ekulinganeni nokwehlukahlukana'. Futhi ekugcineni Kunemindeni eminingi okufanele sisekele ukulingana nayo, yingakho umphathi we-Apple uTim Cook uqobo ehambele lo mcimbi ezithwebula yena ngisho nabantu.
Ividiyo, Ukuziqhenya, yenziwe kahle impela, kugibele ingoma 'Isibhakabhaka Esigcwele Izinkanyezi'kusuka kuColdplay isibonisa amalungiselelo okuhamba kwale nkampani ezitaladini zaseSan Francisco. Bahlobise i- amabhayisikili enkampani anamafulegi, bahlela amakhadi esipho anophawu lomkhiqizo asemngceleni wemibala yefulegi lokuziqhenya ngobungqingili, futhi wonke umuntu wayegqoke i- amakhamera nale logo efanayo negama Pride.
Ividiyo iphetha ngesilinganiso esithi: 'Ukufakwa kukhuthaza okusha'. I-aphoyintimenti engasenza sicabange ukuthi akusizi ukukhipha ngaphandle, konke okutholakalayo kutholakala njengeqembu futhi akusizi ngalutho ukukhipha abantu, amaqembu, noma yini.
