U-Apple kumele acasuke uma ezwa ukuthi inkampani yokubuka yaseSwitzerland iSwatch ikwazile ukubamba ukubhaliswa kwezohwebo kwaleli binzana Into eyodwa. Yebo, le nkulumo yenziwa yaduma nguSteve Jobs futhi okwakufanekiselwa ngalo ukuthi abakwaCupertino balungiselele ukwethulwa okusha nokusha.
Ngokwalokho okubonayo kubonakala sengathi i-Apple iphakamisa amabhamuza emhlabeni wamawashi aseSwitzerland yingakho inkampani yeSwatch ithathe isinqumo sokuqala ukuthinta ikhala le-Apple enkulu. Indlela engcono kakhulu yokubanika i-lunge ukubhalisa ibinzana labo elidumile nelibungazwayo, kusukela manje ngeke bakwazi ukusebenzisa, okungenani kuze kube ngu-2024.
Inkampani yaseSwitzerland yafaka isicelo sokubhalisa ngomhlaka- Novemba wokugcina futhi manje lapho sekuba sesidlangalaleni ukuthi ekugcineni ubalekele kukho. Akuyona ukuphela kwenkulumo abayirekhodile futhi ngukuthi yize i-Apple ibhalise i- "Think Different" esivele isivele isivele isetshenziswe emkhankasweni wayo wokukhangisa odumile, manje eyiSwatch ubhalise okuhlukile, "Thikha ngokwehlukile".
Okwamanje, lezo ze-apula elilunywayo azikaze ziveze lutho ngalo futhi asilindele ukuthi nazo zingakwenza lokho, yebo, impela endaweni ethile zizovela ngendlela yokuthi inkampani yaseSwitzerland iphinde icabangele futhi dlulisa amalungelo kulokho manje okungokwakwa-Apple. Izintaba ezinkulu ziwile.
Okokugcina, khumbula ukuthi uTim Cook akazange asebenzise le nkulumo kunoma iyiphi i-Keynote ngemuva kokushona kukaSteve Jobs kuze kube ukwethulwa kwe-Apple Watch.