Phakathi neminyaka ngaphambi kokwethulwa ngokusemthethweni kwensiza yokusakaza ividiyo ye-Apple, bekunezindaba eziningi ezihlobene nokunyakaza kwe-Apple phakathi kwezinkampani ezinkulu, ukuqasha inani elikhulu labaphathi bephrofayili ephezulu, ukuze enze umsebenzi wakhe, iphrojekthi eyamenyezelwa ngokusemthethweni ngoMashi 2019.
Yize njengoba le sevisi isivele isebenza, inani lokuqashwa lehlisiwe, kusuka ku-Apple iyaqhubeka nokwandisa abasebenzi abakhona kancane kancane. Ukuqashwa kwakamuva nguJP Richards, a owayengumphathi weWarner Bross othi kusukela manje uzoba yinhloko yecebo lokumaketha amafilimu le-Apple TV +, usho kanjalo Umnqamulajuqu.
URichards usebenze njengePhini Likamongameli Ophethe we-Worldwide Digital Marketing eWarner Bros. iminyaka eyisithupha. Ngaleyo minyaka eyisi-6, waba yinhloko yamasu wedijithali, waqeda isikhathi sakhe nale nkampani njengo umqondisi obambisene nowezentengiso emhlabeni jikelele.
URichard wayephethe ukumaketha kwedijithali, abezindaba, amasu nokumaketha okuhlanganisiwe, ubambiswano, ukukhushulwa kwemibimbi, okuqukethwe kwezobuciko, ukumaketha kwamasiko amaningi, okuqukethwe nemidiya enophawu ngaphezu kwezinsizakalo zokuqamba nokumaketha.
Kwakuyi ophethe imikhankaso yokukhangisa de Owesimame oyisimangaliso, U-Aquaman, joker, It Isahluko 1 no-2, Ukholo, I-Creed 2, I-the conjuring… Ngaphambi kokusebenzela uWarner Bross, uchithe iminyaka eyi-12 e-Universal Studios ephethe ukudala imikhankaso yedijithali yama-franchise Kuyashesha futhi Kuthukuthele, Bourne y Ngicasulwa (Gru, Ngidelelekile)…
Lokhu kuqashwa kwenzeka lapho i-Apple inyuse ivolumu yamafilimu, uchungechunge nemibhalo ukuthi ihlela ukwethula isevisi yayo yokusakaza ividiyo, insizakalo enayo inkathi yesilingo enwetshiwe kuze kube nguJulayi walo nyaka. UJP Richards uzobika ngqo kwiHead of Video Marketing uChris Van Amburg.