Asikacacisi ukuthi isikhulu esiphezulu sakwa-Apple sisho ukuthini ngesikhathi sixoxwa izolo sachaza ukuthi emahoreni ambalwa sizobona i- ushintsho maqondana nezethulo, futhi kubonakala sengathi ukuba khona kwabesifazane embhalweni wosuku wanamuhla kuzoba yingxenye yezimanga abafana nathi baseCupertino abasilungiselele zona.
Njengoba ngilandele lawa magama angukhiye (ngokuningiliziwe) angikhumbuli ubukhona besifazane esiteji ekwethulweni kwemikhiqizo yenkampani noma isoftware, yize kuyiqiniso ukuthi uma abesifazane bevela kumanothi ayisihluthulelo amaningi u-Apple awenzile, isibonelo imodeli UChristy Nicole Turlington wenothi elingukhiye le-Apple WatchLokhu akudlalanga ndawo ebaluleke kakhulu kubona futhi namuhla kungaba yinguquko kule ndaba.
Amanye amahemuhemu athi kungaba yi-Apple Retail Senior Vice President u-Angela Ahrendts ngubani ongaba nendima evelele kule nkulumo eyisihluthulelo namuhla kepha asinalutho olusemthethweni. Siyethemba impela ukuthi ngemuva kwesitatimende sikaCook lapho ephendule khona ekuswelekeni kwabesifazane emicimbini yenkampani, uphendule ukuthi namhlanje sizobona ushintsho oluphawulekayo.
Emkhakheni wokuthuthukiswa kwesicelo, ubukhona besifazane buya ngokuya buqaphele futhi amaqembu abathuthukisi awayeki ukukhula namuhla, into i-Apple engayiphutheli. Inkampani ihlale imele ukwehlukahlukana futhi ngokwezitatimende ze-CEO yayo sibhekene nezinguquko ezintsha ezethulweni ngehora sishiye ukungabaza.