As announced a few days ago, Spotify has announced the economic results corresponding to the last fiscal quarter, a quarter that includes July, August and September, a quarter that, once again, has allowed the Swedish company exceed the numbers of both subscribers and users of the free version with ads, as we can read in BusinessWire.
The latest user figures announced by the Swedish streaming music firm, place it with 144 million monthly subscribers, 6 million more users than 3 months ago, and another 176 million users of the free version, for a total of 320 million users.
The negative point for the company is that the income from the sale of ads has not been higher than those obtained in the last quarter, which has caused a slight drop in the price of the shares. To prevent this from happening again, the company's chief executive officer, Ek, has stated that they are studying the possibility of raise the price of the monthly subscription.
Price hike on Spotify
Ek affirms that users are increasingly using its streaming music service, a service that in recent months has added a large number of podcasts of all kinds (many of them exclusive), so they are obtaining more value for the product and They should be willing to pay a little more.
We don't know anything about Apple Music
The latest Apple Music subscriber user figures pointed to Apple's music streaming service had 60 million subscribers, a figure dating from July 2019.
To date, Apple has not commented on the matter again, which could indicate either that the service is not working as expected or that you have opted for the same policy as with the iPhone figures.