At this point I think that no one doubts that Apple is making its way through a sector of users who previously only saw the apple brand as something elitist and excessively expensive for what it offered. In a certain way, it is still like that but in a much more 'moderate' way and that is has known how to adapt to its shape, to the needs of the market and its expansion has been impressive.
With more than 400 locations around the world, Apple Retail Stores have made cash with almost 7 billion in revenue only during the last trimester. More than 100 million people visit its stores during that period, about 18.000 a week, giving Apple the title of highest sales per unit, store and location within the retail market in the United States.
It has been 13 years since the first Store opened at the Tysons corner Center Mall in Glendale, California. I still remember that conference where Steve Jobs presented said store to the world explaining each of the areas from which users could try their products and solve their doubts at the Genius Bar with the mythical red telephone with a direct line to Cupertino. http://www.youtube.com/watch? v = xLTNfIaL5YID somewhat nostalgic times already, the openness and company expansion policy They have made it possible to scale their operations around the world and what is even more difficult, than with their bumps and everything they have managed to harvest more and more success every year.
We hope that from now on they can surprise us not with the opening of more stores like those shown in the animated map that accompanies these lines or for example the imminent opening of the Store in Puerta del Sol so desired by many, but with products that once again bring out the colors of the competition and once again be the true reference within their sector.
