With the launch of Apple Arcade and Apple TV +, the number of services offered to us from Cupertino has increased and is another headache for all of us who are tired of pay every month for subscriptions. From Cupertino they seem to be aware of this problem and according to some rumors, it could launch an Apple Music and Apple TV pack.
Or maybe they want to encourage contracting by users of the largest number of services possible. This pack would have a lower price if we compare it with the price that both services have independently, a pack that could also offer the possibility of contracting Apple Arcade and Apple News.
Today, the most used Apple services are Apple Music and iCloud. To try to promote the use and awareness of Apple's new streaming video service, the company give away one year of access to Apple TV + to all those users who buy an iPhone, iPad, Apple TV or Mac, a measure that has not been amusing among investors, since it will mean a significant reduction in the income that could be received through this new service.
Apple Music is priced for the individual plan of 9,99 euros. Apple TV + is priced at 4,99 euros. A good price to offer this combination could be 12,99 euros. In this way, not only would it be able to attract a large number of subscribers to its streaming video service, but also, many of the users who still do not bet on Apple Music, could consider paying a little more to access two services.
If this move is confirmed, Apple would be betting on the same method as Spotify in the United States, where for 12,99 euros it offers access to both its streaming music service and the full Hulu catalog.