Apple TV experiences an increase in audience during the pandemic

Apple TV +

Since the pandemic that is affecting practically the whole world began, one of the lifesavers for many families has been streaming video services, streaming video services that, due to their high traffic, have been seen forced to reduce the quality of their service.

Netflix, HBO, YouTube, Disney +, Apple TV + and even TikTok have reduced the quality of their streaming video services to do not saturate the internet connection in practically the whole world, so that people who are forced to work from home, can do so normally.

On March 11, the World Health Organization declared COVID-19 a pandemic, from now on, Apple's streaming video service has experienced an increase in audience, with Amazing Stories (one of the most recent series) and Mythic Quest: Raven's Banquet topping the ranking of the most viewed titles.

According to Steve Langdon of Parrots Analytics, Steven Spielberg's new science fiction and fantasy series Amazing Stories has generated a 14,1% more interest than the rest of the catalog currently available on Apple TV +. Mythic Quest, a series set in a video game studio, has experienced 8.7% interest compared to the rest of the catalog that Apple currently offers us.

Apple, like other streaming video services, never makes public the numbers of viewers who have your products, for which Parrots Analytics has carried out a market study, to check the interest of the programs through social networks, the opinions of the public who have seen it, the number of times the files have been downloaded illegally and similar methods.


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