One of the news in recent days is the investment planned by Apple around a billion in the next few years, in order to produce your equipment throughout the United States. With this measure, he would satisfy Trump's plans regarding the production of US companies within his country and avoid import tariffs.
But regardless of the economic savings that it may entail, in the past Apple highly valued producing within the US. and the conclusion he reached is to move the production to foreign countries. Let's see what the reasons are.
For this we rely on a program of The New York Times that is analyzing the Apple story Regarding its trajectory within the US For this we go back to the 80s, where Apple, led by Steve Jobs, planned a Macintosh factory highly automated. at Fremont. This plan only lasted 8 years. In the words of Randy battat, a young electrical engineer who joined Apple and oversaw the introduction of some of the company's first notebook computers
Steve had deep convictions about Japanese manufacturing processes… The Japanese were heralded as manufacturing wizards. The idea was to create a factory with Just in Time delivery of parts without defects.
This option it was not good for the manufacturing business.
Later, Jean-Louis Gassee, a French specialist, was appointed president of Apple's product division by John Sculley in 1988. It was inherited from the manufacturing work started by Jobs, which seemed to have been unsuccessful. He went on to say in a recent interview.
I was embarrassed by attaching a screen to the computer bezel with a screwdriver.
In Gassée's opinion, we don't have a manufacturing culture basic, from planning to working with third parties.
Years later, Tony Fadell He described Apple's evolution in the world of manufacturing as follows:
When I started my career, all my flights were to Japan… Then all my flights were to Korea, then to Taiwan, then to China.
Apple had realized that the best manufacturing option is the delegation to Asian countries, with experience and prepared teams.
