Goldman Sachs has its own idea of ​​the reason for Apple's entry into autonomous cars

Apple Car

And it is that we have been a few days in which the news about the Apple's arrival in the automotive sector with its "Apple Car" they have come out like foam. This raised different versions and even a Taiwanese media announced its arrival for 2021, in any case "Reuters" contrasted the news with dates for three or four years from now.

Apple's arrival dates to this sector of autonomous cars is something that can vary, the question is why does Apple want to get into this sector? Well, Goldman Sachs has its own idea of ​​this possible entry for Apple in this world of autonomous cars and it makes a lot of sense.

Use Apple's information systems and services while traveling

It seems that this decision by Apple to accelerate its entry into this sector would be supported by the time that users spend inside these autonomous cars and the information systems they would use while traveling from one place to another. It has all the logic in the world and it is that in these autonomous cars the user will be able to do little or nothing while going to their destination, so have Apple's integrated services inside may be the key. This says Goldman Sachs:

The main reason that Apple and the rest of today's technology companies want to be in the business of autonomous cars is due to the large amount of time that users spend inside these autonomous driving vehicles using information services and other services as they go from point A to point B.

Seen this way, it makes all the logic in the world, and it is possible that all of this will become another kind of general service that autonomous vehicles will offer when they enter the market fully. It seems that Apple would initially take 5% of the electric vehicle market by 2025, with about 417.000 vehicles on the market that would have an average price of about $ 75.000. We will see progress in this regard over the years.


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