Jony Ive wants to design a soap dispenser

After developing some of the most iconic technology products of the past two decades, Apple's Chief Design Officer, Jony Ive, has other concerns in mind, concerns that have nothing to do with technology, rather with the daily lives of many people. A few days ago the Norman Foster Foundation organized a conference in which we could see Jony Ive as a guest star, who left all the attendees perplexed when he stated the new challenge he wanted to face in the near future: a soap dispenser.

Before joining Apple, Jony Ive was working in the UK and one of his most famous designs was the design of a complete bathroom, of which unfortunately we do not have photographs. It seems like he's gotten a bit tired of technology and wants to go back to his roots. I've been with Apple since 1992, and it has been a very important part of the design of the iMac, iPod, iPhone, iPad, and Apple Watch. But when he doesn't have any designs pending or is taking time off, he gets together with his friend Marc Newson to design design elements, like a Leica Camera, one of his latest most popular designs.

According to Jony Ive, there are no good soap dispensers and it is an issue that bothers him a lot, which has forced Jony to focus your new efforts on creating the perfect soap dispenser, The iDispenser. Jony did not reveal more details about how the ideal soap dispenser could be, so at the moment we can not have any idea what Jony is currently thinking of in this regard. I don't really know what Jony is looking for in a dispenser, but it must be something very special for him to claim that the perfect soap dispenser has not yet been invented.


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  1.   Mori said

    Errata in the last paragraph, first line: question that 'annoys' him a lot