As you know, Apple, year after year, is more committed to caring for the environment. Recently, as we have already mentioned in another article, Apple was awarded a Greenpeace distinction for its actions in pros to create the least possible environmental impact.
In addition, tomorrow, April 22, the Earth Day is celebrated in its stores, by dyeing their logos green and launching a campaign to collect disused computers. It seems that everything is ready and today they launch the 'Better' ad campaign with something never seen, narrated by Tim Cook himself. In the video of 'Better' we can see how they make a nod to tomorrow 22 on the date that appears on the iPhone of the ad.
Already in his day Steve Jobs did the voice in off from a Think Different adAlthough it never saw the light, however, today Tim Cook has succeeded. This campaign wants to highlight the efforts that the company is making on a daily basis at its facilities to make them as respectful as possible with the environment.
http://youtu.be/EdeVaT-zZt4
They have launched the video that we attach to you as well as a complete website where the actions they are carrying out are explained. The truth is that it is a website worth seeing and analyzing as it shows really interesting processes. That Apple has implemented in its facilities as we have been informing you over the months in articles such as data centers powered by one hundred percent renewable energy.
We encourage you to enter the website enabled for this purpose and learn about the achievements that Apple has been achieving related to energy saving and therefore commitment to the environment.
