Despite the voices that continually tell us that we are immersed in the transition towards the post-pc era (including Apple itself, which was already announcing it in the mouth of Steve Jobs with the launch of the original iPad), and despite the criticism received Regarding the update of the Apple “Pro” range of laptops, it seems that 2017 is going to be a great year in terms of MacBook sales.
Expert supply chain analysts predict that sales of Apple's MacBook and MacBook Pro lines will exceed 15 million throughout 2017. These good figures will be due to two fundamental factors: the good sales already experienced by the new MacBook Pros during the last period of 2016, and the boost that the new Kaby Lake processors will give and, probably, the expansion to 32 GB of RAM memory during the last quarter of this year.
The MacBook and MacBook Pro will live their great moment this year
There are few voices that have been launched to criticize the latest update of Apple's MacBook Pro. But even for those of us who are moving toward replacing the MacBook with the iPad, the truth is that we cannot qualify this update as anything other than a success.
Apple "insists" on keep the distance between the computer and the tablet, no hybrid equipment that share the same operating system as other firms are doing, but at the same time it has introduced a new way of interacting with the screen without touching itto. It is the Touch Bar that, along with fingerprint control, the arrival of Siri with macOS Sierra, the new processors, or a totally new design, much more beautiful, thin and light (based on the design of the 12-inch MacBook). , has completely transformed this more PROfesional approach laptop.
I would almost dare to say, saving all the distances, that it is an intermediate step between those hybrid teams on the one hand, and the MacBook and iPad on the other hand. In any case, the figures seem to indicate that Apple is getting this strategy right, and that the novelties that it is introducing in laptops since the launch of the 12 ″ MacBook in spring 2015, but especially since the launch of these new MacBook Pro, are going to report a great success in sales and, of course , in succulent benefits.
Sales will grow by 10%
According to the Chinese publication Economic Daily News, Combined or cumulative sales of MacBook and MacBook Pro computers will grow by 10 percent in 2017.
At the same time, it is also predicted that The 13 ″ MacBook Pro model without Touch Bar will experience a price reduction that will allow it to permanently replace the 13 ″ MacBook Air, the latest model in this line after the recent disappearance of the 11,6-inch team.
Kaby Lake processors and 32 GB of RAM, key to the new impulse
To a large extent, these estimates are based on the forecasts of the ubiquitous KGI Securities analyst Ming-Chi Kuo who last monday he predicted which New Kaby Lake processors for 13- and 15-inch MacBook Pros will begin mass production in QXNUMX, which would allow them to be ready for a new update in the last quarter of the year.
These new Kaby Lake processors that will replace the Skylake chips in the 2016 MacBook Pros They are not significantly faster, but they consume less power so they offer better performance.
Along with it, Kuo also predicted the RAM memory expansion up to 32 GBAlthough this would require a different type of memory other than LPDDR3 and possibly be limited to the 15-inch MacBook Pro.
It is not clear exactly where neither Ming - Chi Kuo nor the Economic Daily News got this information from, but in any case, both have a high level of accuracy and their predictions are quite logical and predictable.
