For weeks Apple has touched the sky by being the first company worth a trillion dollars. But in recent weeks, a harsh correction in its price on the stock market has led it to lose, not only this status, but also to be Awarded by Microsoft as the Most Valuable US Company according to its market value.
Microsoft's rough valuation is around $ 814.000 billion. At the time of writing this article, Apple's valuation was significantly lower. This decline affects the entire Silicon Valley industry, but not all equally.
The main reason for the loss of the "throne" by Apple, is the stagnation in iPhone sales. Other less relevant items in the company's income statement, such as the Mac, do not help either, as sales slow down due to expectations of new models and the increase in the price of the latest news, in the segments with the most sales. The billing for services like iCloud or Apple MusicThey also do not compensate for the drop in sales of the most cutting edge products.
In addition, the news that reached the market, about the decision to don't post sales data for iPhone, iPad and Mac As of this quarter, investors have not liked it, causing more sales than expected. Microsoft and Apple did not agree on market capitalization, since mid-2010. The reasons why Microsoft is growing in sales is the increase of its platform Office 365 and the rebound in PC sales. It is one of the only technology companies that grows in results in September.
Apple has ahead the challenge of new services, like Apple TV. It comes at the same time it took with the Apple Watch, an already advanced market. Instead Apple, understood the weaknesses of the competition to make a more competitive product. Today it is one of the best-selling SmartWatch. But Apple's traditional business, Electronic products, they must advance so that they do not receive competition, or adjust prices so that users can renew their equipment more frequently.