It is evident that the new MacBook Pro have a differential aspect compared to the rest of the equipment in the Mac range, its keyboard with Touch Bar. Okay, the rest of the new features implemented are also important and we cannot ignore them, but it is normal that the center of attention is the Touch Bar. Apple is clear on this point and wants to fully exploit this novelty in their computers, so the more they show, the more the desire of users to try this novelty increases, even in stores and for a while.
About the new ad we can highlight the benefits of the keyboard and obviously the touch bar is the protagonist of the same compared to old keyboards and typewriters. Apple wants with this ad to show the advances in the time of keyboards, so without further words the best thing is that you see it:
Undoubtedly the Christmas campaign is in full swing in Cupertino and they do not miss the opportunity to launch new ads showing the benefits of their newly launched products, as is the case with this new MacBook Pro. The ad has this brand style although It is true that I personally prefer Bulbs, the previous advertisement that features light bulbs and is as witty as expected from the Cupertino firm. In any case, this ad has been published on the YouTube channel of Apple Spain, so you can see it directly there with the rest of the ads.