Since the launch of the new Apple TV the guys from Cupertino are intensifying the publicity about this new device that has arrived in a completely renewed form and with new functions compared to the previous third-generation model, which only allowed us to play content over AirPlay and little else, at least outside the United States.
A couple of days ago, Apple released another new tvOS update that Again it allows us to use the Remote application. Also yesterday we showed you one of the first ads that Apple has launched on television showing the benefits of the fourth generation of Apple TV.
Like the previous announcements, the posters offer us the colors of the typical adjustment chart but combined with famous people with is the case of the image at the top of this article, where we can find Hommer Simpson eating a donut. But we can also find other ads where the Game of Thrones flags are shown in each of the colors of the adjustment chart, inviting us to see it through the HBO NOW subscription.
These advertising posters began to be hung in New York, Ohio and California but little by little they have been expanding throughout the American territory. According to sources related to this advertising campaign, Apple will continue to hang this type of billboard adding characters or badges that allow us to recognize which television series it is, and which can obviously be enjoyed through the different streaming video services offered by the new Apple TV. The use of these colors, which reminds us of the adjustment chart, allows us to easily recognize who they correspond to, which is what Apple wanted when using them.