Just a few years ago, the iTunes Store dominated the music market, because the truth is that before streaming was given so much importance, they were the kings thanks to their great policies, which are still there but nevertheless no longer they are so popular thanks to the creation of Apple Music.
And it is that, in this case, as we will see, it seems that at least in the United States, we have taken a step back, and now vinyl and CDs generate more revenue than the iTunes Store generates for Apple.
iTunes generates less income than the sales of CDs and vinyl in the United States
As we mentioned, in this case thanks to a new report by CNET this is why we can officially say that the sale of music on iTunes is lagging far behind, because apparently In the United States, digital music sales represent only 11% of total sales, while sales on physical media reached somewhat more, reaching up to 12%, being streaming logically the most demanded sector, exceeding 75% of the industry.
Downloads accounted for just 11 percent of US record labels' revenue last year, a music industry trade group said Thursday. Physical sales - the term for retainable music formats, which at this point are mostly CDs and vinyl - stood at 12 percent. Instead, the music streaming industry has been crushing demand for downloads. Streaming sales were 75 percent of last year's revenue.
In this way, as you may have seen, it seems that times are changing a lot in terms of the music industry, since iTunes and similar methods have lost a lot of popularity, taking into account that they are practically equal in terms of income with sales of physical media. However, where if we see a clear advance it is in the world of streaming, and there Apple Music also influences a lot, although it is true that we have to take into account that the percentage also includes other platforms such as Spotify.
