Iipodcasts bezisoloko zikhona ithathwa njenge-niche kakhuluNangona kunjalo, kwiminyaka yakutshanje, kwaye ngakumbi emva komdla obonakaliswe nguSpotify, ziyi-odolo yemini kwaye zonke iinkampani, ngaphandle kweMicrosoft kunye ne-Facebook, zibheja kuzo.
Inkampani yamva nje eye yatsibela kwi-podcast bandwagon yiAmazon, eyathi iiveki ezininzi, sele ineqonga layo, iqonga elifuna utyalo-mali ukwandisa inani lezihloko ezinikezela ngoku. Njengoko? Ilula kakhulu, ukuthenga amanye amaqonga asele esekiwe.
Ukusukela ngoSeptemba ophelileyo, iqonga lepodcast leAmazon likhona ngoku, nangona okwangoku kuphela eUnited States naseUnited Kingdom, enezihloko eziliqela, ngesiNgesi kuphela, yiyo loo nto ifumaneka kula mazwe kuphela.
Ekuqaleni kukaNovemba, iBloomberg yabanga ukuba uApple wayekwiingxoxo Thenga iqonga lepodcast elimangalisayo, ukuthenga ukuba Kuya kubandakanya utyalo-mali oluphakathi kwe-300 kunye ne-400 yezigidi zeedola. U-Sony wamazwe ngamazwe wayenomdla kolu kuthenga, kodwa akukho nto yimbi eyaziwayo ukuza kuthi ga ngoku, ubuncinci ukuza kuthi ga ngoku.
Ngokutsho kweWall Street Journal, IAmazon ikwiingxoxo kunye neWondery ukuyithenga nge-300 yezigidi zeedola. Ngokweli phephandaba, lithuba elihle kakhulu kuyo nayiphi na inkampani yetekhnoloji efuna ukungena kwihlabathi leepodcasts ukwenza oko, kuba inenani elikhulu leepodcasts ezikhethekileyo kunye nabaphulaphuli benyanga abangaphezu kwezigidi ezisi-8.
Ukuba olu tyando luye lwenziwa ngokusesikweni, iAmazon iya kuhlala nenye yeenkampani iApple kufuneka uqalise kwakhona iqonga lakho lepodcast, iqonga elithe kwiminyaka yakutshanje alifumananga ngqalelo kwinkampani, ebangela ukuba iinkqubo ezininzi zifudukele kwamanye amaqonga abonelela ngeendlela zokwenza imali, ibango elivela kubavelisi bomxholo iminyaka emininzi kwaye engazange iphunyezwe.
