Uma ucabanga ukuthi i-Apple TV + yazalwa inombono wokuba yindawo esezingeni lababukeli, kuyaqabukela ukuzwa ukuthi ingasakaza iNFL. Noma kunjalo. I-Apple ikhombisile ukuthi iyinkampani ezinikele kwezemidlalo nakwezempilo, ngakho-ke akumangazi lokho ingafinyelela ezivumelwaneni ukuze usakaze lokhu okuqukethwe. Nathi kufanele sikusho lokho izinombolo aziqambi amanga futhi insizakalo yokusakaza idinga ukukhushulwa.
Phinda ugxume uye phambili ikhono le-Apple lokuthenga amalungelo okusakaza imicimbi yezemidlalo ngenkonzo yalo ye-Apple TV +. Yize kuhloselwe, okwamanje, ukwenza uchungechunge, amafilimu namadokhumentari angowokuqala nowesithathu kepha enekhwalithi ethile, akukaze kukhishwe isinqumo ngabahlaziyi ithuba lokuthi lingasakaza imicimbi yezemidlalo.
Yimuphi umdlalo ongcono kunenkosi yase-USA? Yebo, sikhuluma ngeNFL. Umbiko omusha ovela ku-Athletic, ifingqa imibono evela kubahlaziyi bezindaba abahola phambili nge-Apple TV + yokuhlanganisa okuqukethwe kweNFL. Lolu phiko seluzodinga ukuvuselela "iningi, uma kungenjalo, izinkontileka zalo nabezindaba." Ngenkathi kubonakala sengathi iphakethe leMsombuluko ebusuku leBhola kungenzeka lihlale ne-ESPN, kukhona okunye okunikezwayo okufanele kubhekwe, Njengethikithi leNFL leSonto nangoLwesine Night Football.
Kumele kuqashelwe ukuthi, iDirecTV njengamanje inamalungelo ephakethe leSonto leNFL eliphuma emakethe, kepha akulindelwe ukuthi livuselelwe. I-NFL nayo ingaphansi kwengcindezi yokwandisa iThikithi leNFL ngeSonto ngaphezu kwamathelevishini esathelayithi. Lowo owayeyinhloko ye-CBS Sports nomxhumanisi nabezindaba uNeal Pilson utshele i-Athletic ukuthi uyakukholelwa lokho ISunday Ticket lizoya kwidijithalikodwa "mhlawumbe hhayi ezandleni ze-Amazon noma i-Apple."
Kodwa-ke, umhlaziyi U-Lee Berke akasheshi kakhulu ukucisha i-Apple. UBerke ukholelwa ukuthi i-Apple TV + ingaba umhambisi osebenza ngeSonto ngeThikithi. Ngaphezu kwalokho, ukuba ne-AT & T njengozakwethu, okusobala ukuthi isilungele ukuqala ukuhanjiswa nokuthi iba yipulatifomu elungiselelwe ukuphatha umkhawulokudonsa nethrafikhi edingekayo. Enye yezimpikiswano ezibalulekile zokungayikhiphi inyumbazane i-Apple TV + njengomkhiphi walokhu okuqukethwe yisidingo sababhalisile. Imali akuyona inkinga yenkampani, kunalokho ukuthi usuke kulawo mazinga abeke insizakalo kusukela ekuqaleni.
UDaniel Cohen, iSekela likaMongameli oPhezulu we-Global Media Rights Consulting Division ye-Octagon, usho lokho NgoLwesine ebusuku Ibhola lingaya ku-Apple, Kepha i-Apple mancane amathuba okuthi ibe nesibopho sokukhiqiza kuphela. Lesi sigaba sesivele sitholakala ku-ESPN +, e-Amazon. Ngakho-ke kungenzeka kakhulu ukuthi i-Apple ingakwenza nayo futhi. Konke kuncike kakhulu ekutheni ngabe i-NFL ithatha isinqumo sokuqhubeka ngomkhondo wokungakhethi.
Lesi akusona okokuqala sizwa ngentshisekelo engaba khona ye-Apple yokuletha okuqukethwe kwe-NFL ku-Apple TV +. Umbiko ngonyaka odlule wakubeka kwacaca ukuthi uKhomishani weNFL uRoger Goodell kanye nomphathi we-Apple uTim Cook babenezingxoxo ngalolu daba. I-Apple kuthiwa nayo ibibambe iqhaza izingxoxo ne-NFL yeLwesine Night Football e2016. Ekugcineni, i-NFL igcine ifinyelele esivumelwaneni ne-Amazon, evuselelwe ezinye izinkathi ezimbili ngonyaka we-2018 ngesamba semali esingama- $ 130 million.
I-Apple akufanele iphuthe leli thuba. I-NFL ibaluleke ngokwanele ukuthi i-Apple kumele iyisakaze nge-Apple TV +. Ungasho ukuthi cishe ngumbuzo wokushisekela izwe lakho. Inani lababhalisile abangaphandle kwe-US kungenzeka lingakhuphuki kakhulu, kepha ngaphakathi, nakanjani liyakwenza. Kuzophinde kuvule umnyango ukuze ngokuzayo, mhlawumbe sikwazi nokubuka imidlalo kazwelonke evela kwamanye amazwe ngale nsizakalo ebhlokini.