Tim cook talks about "the inclusion that inspires innovation" in Apple Lossless Audio CODEC (ALAC), Through a letter and a statement on the company's website in which it tells us about statistical data on gender and race of all its employees. What you want Apple Lossless Audio CODEC (ALAC), is to develop a company in which gender and race equality prevail without any discrimination, the purpose of the apple company is to make a difference in every way, from its products to its business structure.
http://youtu.be/AjjzJiX4uZo
As always Apple Lossless Audio CODEC (ALAC), has been characterized by making a difference as its motto says, Think Different (think differently), we have seen that it supports different causes such as gay pride day in san francisco, and other activities that it develops in favor of equal civil rights and community Apple that he has been able to create over the years with his products.
Demographic information
Letter by Tim Cook
At Apple, our 98.000 employees share a passion for products that change people's lives, and from the earliest days we've known that diversity is critical to our success. We deeply believe that inclusion inspires innovation.
Our definition of diversity goes beyond the traditional categories of race, gender, and ethnicity. It includes personal qualities that often go beyond measure, such as sexual orientation, veteran status, and disability. Who we are, where we come from, and what we have experienced influence the way we perceive problems and solve problems. We believe in celebrating diversity and investing in it.
Apple is committed to transparency, which is why we are publishing statistics on the race and gender distribution of our society. Let me say in advance: As CEO, I am not satisfied with the numbers on this page. They are not new to us, and we have been working hard for quite some time to improve them. We are making progress, and we are committed to being as innovative in promoting diversity as we are in developing our products.
Inclusion and diversity have been a focus for me during my time at Apple, and are among my priorities as CEO. I am proud to work alongside the many high-level executives we have hired and promoted over the years, including Eddy Cue and Angela Ahrendts, Lisa Jackson, and Denise Young-Smith. The talented leaders on my staff come from all over the world, and each brings a unique point of view based on their experience and heritage. And our board of directors is stronger than ever with the addition of Sue Wagner, who was elected in July.
I receive emails from clients all over the world, and a name that comes up often is Kim Paulk. She is a specialist at the Apple Store on West 14th Street in Manhattan. Kim has a medical condition that has affected his vision and hearing since he was a child. Our customers rave about Kim's service, saying that she embodies Apple's best characteristics. His guide dog, Gemma, is affectionately known to the store as the "iDog ver."
When we think of diversity, we think of people like Kim. She inspires her co-workers and her clients too.
We also think of Walter Freeman, who leads a purchasing team here in Cupertino and was recently recognized by the National Minority Supplier Development Council. Last year, Walter's team provided more than $ 3 billion in business opportunities with Apple for more than 7.000 small businesses in the western United States.
Both Walter and Kim exemplify what we value in diversity. Not only do they enrich the experience of your co-workers and make our business stronger, but they extend the benefits of Apple's diversity to our customers, into our supply chain and the wider economy. And there are many more people at Apple doing the same.
Above all, when we think about the diversity of our team, we think about the values and ideas that they bring with them as individuals. Ideas drive the innovation that makes Apple unique, and that deliver the level of excellence our customers have come to expect.
Beyond the work we do creating innovative tools for our customers, improving education is one of the best ways Apple can make a significant impact on society. We recently pledged $ 100 million for President Obama's Connected initiative to bring cutting-edge technologies to low-income schools. Eighty percent of the student population in the schools we will equip and support are from underrepresented groups currently in our industry.
Apple is also a sponsor of the Human Rights Campaign, the nation's largest LGBT rights organization, as well as the National Center for Women and Information Technology, which encourages young women to get involved in technology and sciences. The work we do with these groups is meaningful and inspiring. We know we can do more, and we will.
This summer marks the anniversary of the Civil Rights Act of 1964 - an opportunity to reflect on the progress of the middle of the last century and acknowledge the work that remains to be done. When the bill was introduced in June 1963, President Kennedy urged Congress to move "from the plain, proud, and priceless quality that unites us all as Americans: a sense of justice."
Around the world, our team at Apple is united in the belief that being different makes us better. We know that each generation has a responsibility to build on the achievements of the past, the expansion of the rights and freedoms that we enjoy from the many who are still fighting for justice.
Together, we are committed to diversity within our company and the advancement of equality and human rights everywhere.
Tim